LPA Photographers / Nick David / To The Point / The John Whitgift Foundation
Nick David was commissioned by To The Point to capture imagery for the John Whitgift Foundation, a charity based in Croydon, as part of their rebrand!
The John Whitgift Foundation are one of the largest bursary providers in the country giving thousands of young people access to outstanding education opportunities. They also provide care for older people and support across the community.
The design and brand consultancy To The Point were approached to move the charity forward and create a new visual language – presenting the organisation as forward thinking whilst remembering the past.
The Creative Director Kevin Cox had this to say about the project;
‘The brand concept is all about support for the community and the people - photography plays an instrumental role in reinforcing this.
The use of Nick’s cut out photography adds fun, drama, energy and dynamism across all the brand materials which included print, interiors, guidelines, website and merchandising.’
Amazing feedback, lovely work Nick!